The [Andrew W. Mellon] Foundation held a follow-on convening in 2005 to probe more deeply into some of these issues. Once again, the discussion was far-ranging, but participants were adamant and united in one recommendation: They encouraged us to support the “Swamp,” the fertile stew of small organizations they believed took risks and did innovative work, rather than the “Mall,” major institutions that were perceived as increasingly risk-averse in their programming.
Diane Ragsdale, "Creating New Work for Theatre: a panel discussion, The Pew Center for Arts & Heritage, February 16, 2010